- 6. Consider Using Paid Advertising
- Paid Advertising Considerations
Paid Advertising Considerations
HIGHLIGHTS:
- If you don't follow the approach we'll teach you here in this chapter, it is possible to lose a lot of money with paid advertising
- When done right, you can safely "test out" paid advertising for your micro niche by only spending $15-$30
- Be careful not to let paid advertising eat up all your time, resulting in you not having time to get your store ranked naturally in Google
- Paid advertising can contribute significantly to your bottom line
- Using paid advertising lets you start making sales and generating profit from day 1, even before your store ranks well in Google
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