- 3. Build Your Store
- Payment Processing Options
Payment Processing Options
HIGHLIGHTS:
- Accepting credit cards on your website greatly increases your store's conversion rate
- We do recommend that you accept PayPal (in addition to accepting credit cards) for the following reasons:
- No monthly fee
- It is fast & easy to set up and integrate with Zulu Cart
- Some shoppers do prefer to pay by PayPal
- We strongly recommend that you also get a merchant account so you can take credit cards on your website
- You will need an SSL Certificate to accept credit cards on your site
- Through Store Coach, you can get an SSL certificate for $12.99/year
- Follow this guide on obtaining & installing an SSL certificate
- We strongly recommend getting a merchant account through Durango - Store Coach members get amazing terms & rates:
- No application fee (typically $100-200)
- No long-term contract (typically 2-3 years)
- No early termination fee (typically $300-500)
- Low 2.39% processing fee (typically 2.4 - 3.0%)
- Poor credit okay
- "High-risk" products okay
- Secure payment gateway included
- Amazing, personal customer service
- Only $25/month (plus $7.95 if you want to accept AMEX as well) (typically $30-35/month)
- Apply for a Durango merchant account here
- Making just 1 additional sale per month should (more than) pay for the cost of having a Durango merchant account - since accepting credit cards on your site typically DOUBLES your conversion rate, it should more than pay for itself!
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