- 5. Get Your Store Ranked in Google
- Top Ranking Factors in Google
Top Ranking Factors in Google
HIGHLIGHTS:
SEO factors that Google cares about can be organized into 2 categories:
SEO factors that Google cares about can be organized into 2 categories:
- On-page factors (internal factors)
- You have complete control over these factors
- Optimizing your meta tags
- Optimizing your page content
- Optimizing your site design and architecture
- Optimizing the user experience
- External factors (how well-connected your site is to the web)
- This really comes down to third-party sites linking to your website (i.e. backlinks)
- Google looks at backlinks as "votes" for your website
- The quality of backlinks is much more important than the quantity of backlinks
- It's very important for backlinks to look 100% natural to Google (like they're happening completely on their own)
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