- About Store Coach

- Video Tour of the Store Coach Website
Video Tour of the Store Coach Website
Welcome to Store Coach. We are so glad you've decided to join us!
Store Coach provides you with absolutely everything you need to build and operate your own profitable web store. From the free training program to the community forum to the tools and software, Store Coach offers everything you need to be successful! In the 100% free training videos and accompanying training articles, we'll show you step by step how to choose what to sell, find a supplier, build your store, get it ranked well in Google, and maximize your profits. If you have any questions about anything, just skip on over to the thriving community forum. Every day, dozens of questions are asked and answered in the forum, many by the Coach himself. Check out the Store Coach Game Plan to see a summary of the Store Coach process for building a profitable online store.
If you haven't already registered, what are you waiting for? There's no risk and no obligation to ever buy anything. Sign up for a FREE Store Coach account now!
Video Q&A
Login or create a free account to ask a question
After all the free training is completed, what are the initial costs for a store?
You can run a full-blown online store for as little as $29.97 per month! That means it'll typically take you about 1 sale a month to "break even", and then every additional sale is straight profit. The $29.97 per month is for Zulu Cart, which is Store Coach's cutting edge web store platform. Zulu Cart runs your entire store. It has a super simple point-and-click Admin Panel anybody can use to easily add products, customize your store's design, and manage orders. And it automatically creates your public site that customers use to browse your products, add items to their cart, and go through the checkout process. Zulu Cart includes web hosting (with a dedicated IP address), so there's no need to pay for that separately.
Once you're getting some traffic to your store and start generating a few sales, there are a few optional "add-ons" that will improve your store's conversion rate and help you turn a higher percentage of visitors into buying customers. They are all quite cheap and typically pay for themselves very quickly. They include:
Once you're getting some traffic to your store and start generating a few sales, there are a few optional "add-ons" that will improve your store's conversion rate and help you turn a higher percentage of visitors into buying customers. They are all quite cheap and typically pay for themselves very quickly. They include:
- A toll-free phone number - $10-$15 per month
- A merchant account (this allows you to accept credit card payments on your site) - $25 per month
- A custom professional store logo - $97 one-time cost
Again, each of these add-ons are optional. As it says above, the only truly "required" cost is the $29.97 per month Zulu Cart subscription.

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