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Ditch Your Day Job... Learn How to Start an Online Store!

Find Out How Store Coach Can Help YOU!

We've helped THOUSANDS of people build profitable online stores with our proven 4-Phase Process...


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Store Coach Gives You Everything You Need to Succeed...Starting an Online Store

  Comprehensive training course that walks you step by step through the entire process
  Must-have tools and resources to help you with all the critical tasks and decisions
  Personal help and guidance from eCommerce experts with a 10-year track record of success
  Exclusive invites to live webinars and access to our private Facebook group
  A whole lot more - downloads, tutorials, case studies and guides galore!

Why Trust Us?  Because of Our Decade-Long Track Record of Success!

  We've run 60+ profitable online stores, including dropshipping- and inventory-based eCommerce stores & affiliate product stores
  We've sold several stores for huge 6-figure "pay days" to pay off mortgages & student loans and to pay cash for cars, boats & more
  We've coached and mentored hundreds of students who are now making a full-time living with their own eCommerce stores
  We've been featured on Fox Business News and KTLA5's Kurt the CyberGuy (see below) and in The New York Times, Flippa and more
  Check out our full eCommerce résumé here - you simply will not find someone more qualified to coach you in eCommerce!
Coach Dave on  Fox Business News
Coach Dave on  KTLA5 Los Angeles - Kurt the Cyberguy Show  Los Angeles

Here's What Our Members Have to Say...

Watch Scott McKirahan's Story

Store Coach Membership is FREE!

We've helped THOUSANDS of people just like you ditch their day jobs. You can too!

New to eCommerce?

There's no place better than Store Coach to learn how to start an online store. Seriously, we eliminate all of the guesswork from the equation and guide you step-by-step through the entire process. We can say with 100% confidence that our eCommerce training course is the best, most up-to-date and most comprehensive course on the web. What's more, we don't just give you the knowledge you need to start an online store... we also provide you with the tools and resources you'll need to be successful.

Starting an Online Store is EasyIn Chapter 1, we'll start off by showing you how to find a winning niche for your online store... a product line represented by one or more keyword phrase(s) with lots of online demand but relatively weak competition. We'll introduce you to the "Big 4" factors for choosing a winning niche and provide a proprietary niche-finding tool we've developed - Niche Finder Pro - that makes it a piece of cake to find golden niche opportunities.

In Chapter 2, we'll discuss the PROs and CONs of the three "store models" you can choose from: 1) dropshipping-based eCommerce stores, 2) "stock & ship" eCommerce stores, and 3) affiliate product stores. We'll help you choose the store model that best aligns with your personal goals and preferences. You'll learn how to start an online store of all three types.

Chapter 3 walks you through the process of finding a supplier (which may be either a manufacturer or a distributor) for your online store. Sourcing products is easy when you follow the steps we'll outline for you, and you don't need any "connections" or "ins" with a supplier.

Training on How to Start an Online StoreIn Chapters 4-6, we'll walk you through a handful of important pre-build steps (Chapter 4) and then show you how to actually build (Chapter 5) and then officially launch (Chapter 6) your online store. You'll learn how to start an online store that both customers and Google will love. Using the software and tools we'll recommend, you don't need any programming or graphic design skills, or any prior experience. If you can operate a program like Microsoft Word, you'll have no problem building an online store.

Our training doesn't stop once your online store is built and launched. Now it's time to market it and drive visitors to your store so you can start making sales and generating profits! Skip over to the column to the right to see how Store Coach helps those who already own an online store, since you will have joined their ranks by the time you've completed Chapter 6 of the training!

Already Have an Online Store?

Store Coach isn't just for those wanting to learn how to start an online store... it's also for online store owners looking for guidance on marketing their stores and making them more profitable. Over half of our training course is dedicated to helping you operate your store and maximize your profits.

Chapter 7 provides an overview of how an online store should be marketed and discusses the 3 main sources of traffic: 1) paid traffic, 2) organic traffic and 3) direct traffic. You'll learn what your web marketing strategy should be for the first 6 months of operations (and beyond) and where you should focus your time and efforts at each stage of your store's lifespan.

The next 3 chapters are devoted to teaching you how to drive traffic from each of the main 3 traffic sources (one chapter apiece). Chapter 8 is all about how to profitably use Pay-Per-Click (PPC) and other forms of paid advertising to drive traffic and sales. Chapter 9 shows you how to get your store ranked well in Google for the keyword phrases you're targeting, leading to an ever-increasing flow of free, organic traffic. And Chapter 10 teaches you several methods to drive direct traffic to your store, further bolstering your sales.

Profitable Online StoreThen we'll move on to Chapter 11, where we'll discuss the often overlooked profit formula for an online store. Driving traffic to your site is important, of course, but all the traffic in the world will do you no good if your conversion rate sucks and/or if your average profit per order is low. In Chapter 11, we'll show you how to boost your store's conversion rate (turning more visitors into paying customers) and discuss several ways to increase your average profit per order. We'll also spend some time talking about growth opportunities to take your online store to the next level of profitability.

In Chapter 12, I'll go over all the ins and outs of day-to-day store operations. We'll cover everything from processing orders to running sales to doing periodic site reviews. We'll also discuss time management and outsourcing options so you can free up as much of your time as possible for high-level (and more enjoyable and exciting) tasks that will add to your bottom line.

Finally, Chapter 13 discusses the possibility of selling your store for a big pay day. While certainly not a "required" step of the Store Coach process, many store owners eventually choose to sell their store. In this final chapter of the course, we'll show you how to get top dollar for your online store if and when you decide to sell it.

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What Do You Need to Start an Online Store?


What You Don't Need...

  • A huge pile of start-up cash (we'll show you how to start an online store for under $100)
  • Access to products to sell (we'll teach you how to decide what to sell and secure accounts with suppliers)
  • "Connections" or "ins" with product suppliers
  • Web programming or graphic design skills or experience
  • Internet marketing experience or expertise

What You Do Need...

  • A desire to be your own boss, set your own schedule, and take control of your financial future
  • At least 2-3 hours a week you're willing to devote to building and running your own online business
  • A computer and Internet access (which you clearly have)
  • The training, tools and resources you'll get here at Store Coach
  • Umm, that's pretty much it! 🙂

Brick & Mortar Stores vs. Online Stores

If you've ever looked into starting up a brick & mortar physical retail store, you know that a) it requires a HUGE capital investment up-front, b) there are astronomical challenges and risks, and c) the monthly overhead costs are enormous. Not so with a web-based online store. Just compare the requirements, risks and profit potential of the two business models side by side...
  Physical Brick & Mortar Store   Web-Based Online Store
Start-Up Costs Tens or hundreds of thousands of dollars You can build & launch an online store for under $100
Long-Term Obligations Typically requires signing a 3-5 year long-term lease No long-term financial commitments of any kind
Monthly Overhead Usually several thousand dollars per month Typically less than $50 per month
Break-Even Point Requires hundreds of sales/month just to break even Only takes 1-2 sales per month to break even
Operations You'll have to hire, train & oversee several employees You can easily run your store on your own
Time Requirement Typically requires 40+ hours/week to run the store You can build & run an online store in your spare time
Audience Size Limited to your local geographic market (20-100k) Millions of shoppers nationwide (or even worldwide)
Earnings Potential Has the potential to make $5-10k+ profit per month Has the exact same $5-10k+ monthly profit potential
Bottom line: Online stores have just as much potential to generate significant monthly profits as brick & mortar retail stores do, but with a tiny fraction of the start-up capital or financial risk. Think about it... You can start an online store for under $100, and then your total monthly overhead cost is typically less than $50/month! That means it only takes 1-2 sales a month to break even... and then every additional sale goes straight to profits. And the very best part of an online store is that you're not limited to selling to your local market of maybe 20,000 to 100,000 people. Your online store is available to shoppers nationwide or even worldwide, exponentially increasing your target audience. And every year, a larger and larger percentage of people are doing more and more of their shopping online. There's no better time to learn how to start an online store!

Store Coach Membership is FREE!

We've helped THOUSANDS of people just like you ditch their day jobs. You can too!

Store Coach Is Helping Young Entrepreneurs Fund Their Education

Are you a college student who is passionate about entrepreneurship and launching (or planning on launching) your own online business? If so, we want to help fund your education! Read on to learn more...

Store Coach's Entrepreneur Scholarship

We are passionate about entrepreneurship and specifically about online businesses, so if you are an entrepreneur who is furthering your education in hopes of launching and running your own successful business, we want to help you out!

Key Info:

  • Eligibility Requirements: Must be a U.S. citizen who is 18 years if age and enrolled in an accredited school
  • Scholarship Amount: $1,000.00
  • Submission Deadlines: Dec 1 & Jul 1

Applying is simple, all you have to do is create a short video about being an entrepreneur that covers to requirements published here and then submit it to us using this form.